Détail du poste Description de poste: This media leader will be responsible for developing and managing the executional comms plans across paid and owned media, content & data with the objective of implementing the cluster's data-driven One Mars ICP connection plans - ranging from brand awareness through to engagement and conversion. What are we looking for? - Marketing/ Advertising Qualification to a degree level or equivalent experience - Media agency or relevant experience in-house at client a must (8+yrs) - Great written and verbal communication - Previous media/creative/ marketing leadership experience What will be your key responsibilities? - Using the regional annual comms strategies, develop the annual brand media (PESO) executional plans to be aligned with the regional cell/ media teams & signed off by France - Brand Champion for 1 priority brand - support the regional brand team as the media' expert providing local insights for campaign builds, enabling better connection between insights, content & media choices - Develop culturally relevant executional comms plans ensuring the latest media & tech landscape learnings are considered. Champion Fit for Platform' content for the plan - this includes supporting the global/ regional team on capability building through content test&learn. - Member of European Regional Media Team (MCF), Global Media Team (MAT) supporting development and deploying best practise/ Test&Learn. - Owns the execution of the in-year comms (PESO) execution plan with the agency team; supported by the cluster portfolio teams. - Drive ROI of media and responsible for managing the full A&CP budget & process cycle. - Provide France cluster direction and strategic input to the social media team. - Primary France Cluster contact for Publicis relationship. - Part of the cluster marketing leadership team, leading the function's agenda. - Drive visibility on advertising legislation changes in the cluster and evolving compliant communications plans.