Les missions du poste Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin's Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you're passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown! We are looking for a Brand Manager to join the ranks of our Global Publishing team dedicated to live titles. Reporting to the Brand Director in Paris, you will contribute to shaping the global go-to-market strategies, marketing tactics and supporting creatives for key live service games in the Ubisoft Portfolio. Your brand management expertise, strong organizational skills, eye for detail and keen knowledge of the industry will empower the team to design ambitious and effective campaigns. Your main missions will be the following: Create and execute live campaigns to recruit new players and keep existing ones active - Collaborate with production, cross franchise teams, and live ops teams to market new content drops (seasons, events, patches, expansions) with effective messaging and timing ; - Ensure all marketing, communication, and in-game events reinforce the game's tone, values, and visual identity -even as the game evolves over time ; - Align promotional efforts with monetization goals (season passes, in-game purchases, bundles) while maintaining brand integrity and player goodwill ; - Regularly review campaign performance, in-game data, player sentiment, and market trends to refine marketing tactics and inform brand strategy ; - Follow the industry and regularly share key benchmarks that could help strengthen our strategies. Produce impactful tactics and creatives adapted to each audience - Brief internal/external agencies and lead the production of diverse initiatives like key arts, trailers, media creatives, activations, and more, in a ROI driven / agile mindset ; - Gather key
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