Détail du poste Want to join a fast-moving company, work among convivial teams, and take part in the global growth strategy of one of the most prestigious and comprehensive portfolios in the wine & spirits industry? We are looking for a Senior Brand Manager - Brand Architecture & Activation Asia! You will be based at The Island, our office in central Paris. Your key missions Martell cognac is a strategic brand for Pernod Ricard group, with 2 big geographical focuses: Asia and US/Africa. Asia region and China in particular is where the brand has the strongest footprint, from Ultra Premium to Prestige. Working hand in hand with his peers, the Senior Brand Manager Brand Architecture & Activation Asia plays a central role in the annual Chinese New Year gifting campaign: He initiates and leads the development of the Limited Edition designs across the Portfolio (from Ultra premium to Ultra Prestige) He also contributes to the full ecosystem, from Content to Merchandising & experience, in order to secure maximum impact and talkability around the campaign, activated in more than 15 markets.. On top of that, he takes as full ownership of L'Or Zodiac collectable, from ideation to product development and drives content assets creation. The role requires strong project management skills, product development skills, artistic sensibility and ability to work with diverse teams: Drive markets, Creatives, Product development team. DESIGN THE CHINESE NEW YEAR LIMITED EDITIONS ACROSS PORTFOLIO - Lead the creative brief and design development, in collaboration with the C&C, across the portfolio (VSOP, Noblige, Cordon Bleu, XO, XXO) - If interest, identify the Chinese artist & manage the collaboration (brief, contract, counterparts..) - Lead the product development with Cognac, complying with 5 Stage Gate process and S&R guidelines - Engage the markets through IBP process, and secure strong commitments (+15 markets) - Tightly manage A&P budget, and overcosts targets - Competitive benchm
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